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Managing Airports

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eBook details

  • Title: Managing Airports
  • Author : Anne Graham
  • Release Date : January 13, 2018
  • Genre: Travel & Adventure,Books,Nonfiction,Transportation,
  • Pages : * pages
  • Size : 10315 KB

Description

Managing Airports presents a comprehensive and cutting-edge insight into today’s international airport industry. Approaching management topics from a strategic and commercial perspective, rather than from an operational and technical viewpoint, the book provides an innovative insight into the processes behind running a successful airport. This fifth edition has been fully revised and updated to reflect the many important developments in the management of airports including:

• New content on: evolving airline models and implications for airports, self-connection, digital marketing, sensor and beacon technology, policy decisions and economic benefits, and climate change adaptation.

• Updated and expanded content on: airport privatisation, economic regulation, technology within the terminal, non-aeronautical innovations, service quality and the passenger experience.

• New and updated international case studies to show recent issues and theory in practice. Updated case studies from emerging economies such as China, India, and Brazil.

Accessible and up-to-date, Managing Airports is ideal for students, lecturers and researchers of transport and tourism, and practitioners within the air transport industry.


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